Cyber Census 2010 is off and running!
Cyber Census is off and rolling in our 6th cross country tour across the United States, with this year proving to be one of our most critical years in terms of tracking changes in behavior over time. Obviously the buzzword on everyone’s lips and fingertips is “recovery”, recovery from job losses and pay cuts, forclosues and credit score crashes, but what is really going on in the heards, minds, and households of the American consumer today?
In addition to contextualizing markets in current economic conditions, we are eager to follow our participants in this boom of smart phone devices and their new “Device Constellation” and the changing roles each of these devices each play in the participants’ diverse habits and habitats.
The topics in which we study while in the homes of consumers are endless, from hair care to tech talk to everything in-between. Want your consumer category to come up in our ethnographic explorations? Drop us a line at www.onsiteresearch.com.
We will be updating as fast as our fingers can fly, so you can check back as fast as your mouse can click for documentary videos, photos, and insights.
Until then, we’re on the road again.
